Valetudo Women's Health Center

Communication and graphic design are vital components in the field of medicine. Latin for "good health," Valetudo is a fictitious women's hospital that I developed. I enjoy research and public health relating to women, which were the driving forces behind the brand and its sister health center, The Vivian P. Sanderson Institute for Breast Health. All names are my own creation to make the brand appear as lifelike as possible.

SYMBOLISM...STAT
Both logos for the main hospital and the breast care center appear consistent, however, they feature different colors and icons. 
Main logo - coral, interconnected patient experience, roundness and comfort, vascular system (branches), Florida-based hospital
Breast center logo - adipose tissue (fat cells) in breasts, glands, femininity, consistency in roundness with main logo
 

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